My Smell is Unique

Kimiya Shams argues that intellectual property law should protect fragrances. Competition between fragrance companies, mainly in Europe, is on the rise. In 2012, the global fragrance market was valued at $28 billion dollars and companies spend around 7 to 12 percent of their revenues from perfume sales in research alone. If a brand sells the most popular fragrance, its revenue can easily exceed one billion dollars per year.

New Trend in Infringement Litigation: Section 337

The U.S. International Trade Commission (USITC) adjudicates claims of unfair competition involving imported articles under Section 337 of the Tariff Act of 1930 (codified as 19 U.S.C §1337). While most Section 337 investigations are intellectual property (IP)-related matters dealing with high tech products, recently, Section 337 has been used for fashion-related IP.

Fashion Inspiration: Will Smith

By Mercedes Joshua |
Willard Carol “Will” Smith Jr. is an American actor, producer, and rapper. He has been an inspiration to young men since 1998 when he achieved fame as a rapper under the name “The Fresh Prince.” In 1990, his popularity increased dramatically when he starred in the popular television series “The Fresh Prince of Bel-Air.” Smith moved from television to film, and ultimately starred in numerous blockbuster films. From the very beginning, Will Smith has been very passionate about the work he does, whether its movies, music or producing.

Under Armour Is Beefing Up Its Regime with Ali, Curry, and Murray

“Float like a butterfly, Sting like a bee…” These trademark words were spoken by legendary boxer Muhammad Ali, and may resurface again sooner than you think. On Wednesday, Under Armour, Incorporated announced that a multiyear agreement had just been reached with the famous boxer.

Actually, the deal was struck with Authentic Brands Group LLC, which purchased the licensing and management rights of Muhammad Ali in 2013. Packaged with with Ali’s coined phrases, will also be vintage video, and photos of Ali that will be utilized in a massive marketing campaign that will launch in March.

Lindsay Lohan’s Shopping App Thwarted

A lawsuit was filed in the New York Supreme Court by the founder of Spotted Friend, a company that offers a search engine tool in which people may find and purchase items found in pictures their friends have posted or shared with them. Spotted Friend has brought the action against Lindsay Lohan, her younger brother Michael Lohan, Jr., and Vigme, Inc (Vigme)

The Battle Between Graffiti Artists and the High Culture of Fashion

Cavalli, an Italian fashion designer, used direct design by artists from the San Francisco Mission District in his 2014 Spring and Summer clothing line. Three graffiti artists, Jason Williams, Victor Chapa, and Jeffrey Rubin, filed a lawsuit against Cavalli “for copyright infringement, unfair competition, and violations of the Lanham Act (false designation claim of origin)”, stated Walsh.