Preserving Originality in Branding through Trademark Protection

By Ozelle Martin | amdlawgroup.com
Originality is the cornerstone for building a formidable identity for a brand. Marketers, branding professionals, entrepreneurs and the like spend a great deal of time brain-storming the elements that would ensure that a brand is memorable and readily identifiable by its consumers and potential consumers. Furthermore, the originality of a brand’s identify is the greatest reputational asset that any business can possess and it must be preserved and protected.

A War Over Speakers

Originally posted 2013-03-18 18:31:37. By Tasha Schmidt | amdlawgroup.com THX Ltd., a company founded by the producer of “Star Wars,” George Lucas is suing Apple for patent infringement. The company claims that Apple stole their speaker system. This speaker system is currently being used in iPhones, iPads, and iMac Apple products. According to a complaint […]